One-click occupancy and price management with hotel channel manager

In hotels, channel management is a process that enables the centralized management of price and availability across different booking channels (OTAs, direct bookings, wholesalers, etc.). Channel management software like Barboon works by integrating with the hotel PMS to synchronize inventory across all platforms, prevent the risk of double bookings, and optimize revenue management to increase the hotel's occupancy rate.

From boutique hotels to large international chain hotels, every type of accommodation establishment can use a channel manager. It particularly simplifies the processes of businesses trying to sell rooms on dozens of different online reservation systems by consolidating them into a single central screen. Businesses such as hotels, guesthouses, and vacation homes also benefit from this modern digital solution by facilitating room availability and price management.

Hotels can use a channel manager to make the online distribution processes of rooms more efficient. The channel manager synchronizes room availability and prices in real-time across all booking channels. This reduces the manual workload of employees, prevents overbookings, and ensures the consistency of price and availability information between the hotel's platforms. Additionally, it allows the hotel to increase visibility on multiple platforms, leading to more reservations and revenue. For more tips on increasing reservations in hotels, visit our article.

Yes, hotel revenues can be significantly increased with channel management. Channel management solutions help hotels reach a wider audience by being present on many online booking platforms. They enable dynamic pricing strategies, allowing hotels to optimize room rates based on demand and occupancy to increase revenue. Additionally, using channel management systems improves inventory management by reducing unwanted overbooking situations and cancellations that hotel managers may encounter.

Yes, channel managers used in hotels provide dashboards that allow monitoring daily, weekly, monthly, and yearly performance metrics. These panels offer a comprehensive summary of important metrics such as hotel occupancy rates, revenue, and booking trends, helping hotel managers make informed decisions in real-time.

Channel managers primarily focus on room reservations and availability, while many systems can be integrated with property management systems or revenue management systems that track revenue data from spas, restaurants, or other hotel services. This integration provides a comprehensive view of the overall revenue performance of the hotel.

Channel manager solutions enable hoteliers to manage room availability and prices of hotels in multiple online sales channels such as OTAs, metasearch platforms, and GDS systems through a single panel.

Hotels can receive reservations from these channels and keep their information up to date on all sales channels using a channel manager. The channel manager eliminates the need for managers to manually update the hotel's price and occupancy information, prevents overbooking risks, and provides real-time data synchronization between the hotel's PMS system and all platforms.

Channels that can be connected with a hotel channel manager include:

OTAs such as Booking.com, Expedia, Airbnb, and Agoda,

Metasearch engines like Google Hotel Ads, Trivago, and Tripadvisor,

GDS platforms like Amadeus, Sabre, and Travelport,

The hotel's own booking engine or website, and

Wholesalers and B2B partners.

Channels connected with a hotel channel manager are used to increase the visibility of hotels in the digital space, reduce manual data updates, and manage direct or third-party reservations more efficiently.